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Business Studies Resources (page 6)

 

Zinat

Open vs Proprietary Systems: Which ones should organisations adopt?

Recent years have seen the rise of technology within organisations. Software is seen as the "life blood of the modern world" (St.Amant and Still, 2007). It comes as no surprise that t...
Gabriel

Strategic Management Essay: A 3 Year Strategy for BP

BS0845: Strategic Management End-of-Term Essay Referring to the position, resource, relational and/or flow perspectives on strategy, describe a strategy for BP over the next three ye...
Ze

A new era of marketing

A new marketing era, long overdue, was heralded in when Social Media emerged as a real game changer. It put customers back at the centre of the organisation and gave marketers a new ...
Andrew

Draft Literature Review

Introduction Small and medium sized enterprises (SMEs) are a vital part of the British economy. In 2013, there were a recorded 4.9 million businesses in the UK of which over 99 per c...
Tehmina

A Critical analysis of food packaging and its impact on purchasing decision

Context of your study: Packaging occupies a critical role when it comes to attracting the audience towards the company's product. There is a need for the marketers to understand bran...
Tehmina

Creating Customer-based Brand Equity

Sports events are growing globally increasing the opportunities for show manufacturers to increase market share and revenues (Freeman, 2014). As per Bainbridge, (2012)global athletic ...
Josephine

`Marketers need 4 new Ps in the modern age

Top marketers from some of the world`s biggest companies are assessing the relevance the traditional `4 Ps` play in the digital age where consumers are demanding that a brand offers a...
Sumaira

Critical analysis of Retail Sector in UK

Introduction The purpose of the report is to critically examine the financial condition of the two retail companies, TESCO and Sainsbury. The financial statements of both companies w...
Susan

In out and shake it all about!

Many students cram their learning into the last few days before the exam and then wonder why they (a) feel exhausted and disorientated and (b) don`t do that well! Learning is a proce...
Pauline

Case study on Carlsberg

Introduction: J.C. Jacobsen founded the Danish brewery in 184, which has its headquarters based in the capital Copenhagen. Furthermore, the firm's flagship brand is "Carlsberg beer" ...
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