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Business Studies Lesson Plan Example

Date : 17/09/2023

Author Information

Elicia

Uploaded by : Elicia
Uploaded on : 17/09/2023
Subject : Business Studies

Lesson One: Business Aims and Objectives


Profit: Financial benefit for a company after calculating the income generated from the expenses. Calculated as revenue - expenses.


Business Growth: The increase in a company`s size, revenue, market share and profitability.

Business Life Cycle

The Four Stage Process:

Startup

How a business concept turns into a product and service.

In order to succeed the business should focus upon customer demographics, create a business plan and market research.

Growth

Establishment of a strong customer base, healthy cash flow and increased market share. Driving consistent business growth through the increase in sales and brand awareness.

Questions for consideration

What are your company`s key priorities?

What is the competitive advantage?

What resources are made available?

How will increased growth impact employees and organisational culture?

Maturity

Management of the business and creating consistent revenue inflow.

How?

Exploration of new markets

Research and development investment

Build upon customer loyalty for profitability and sale purposes

Renewal / Decline

Flexibility to adapt to changing circumstances and developing the product/service.

CIRCUMSTANCES

Employee turnover is increasing

Online complaints and poor reviews

Market share is decreasing

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